Company

“Businesses are built upon relationships. Not technology.”

CONTACT: Douglas Burson, 816-349-5988 or douglas@spheremarketer.com

Sphere is a “private clientele” sales development and marketing communications specialty practice located in Kansas City, Missouri, with client services and operational offices in Atlanta and Chicago.

We work exclusively for clients who may feel “trapped” in the world of technology, hoping sales will increase. And hoping new prospective customers will notice you. “Technology” will not deliver a viable return on your investment in acquiring, maintaining and supporting the growth of your customer base.

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“Technology” has an important “marketing support” role. Marketing, though, must support Sales!

Are your marketing investments generating sales? Are you growing your company’s most valuable asset – your customers?

When was the last time you, as an authority in your business, spoke with the very first customer who helped launch your business?

DOUGLAS BURSON
President

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When was the last time you met, thought about or uniquely recognized your first customer?

ARTHUR JAMES
Client Thought Leader

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Sphere Marketer Basics. Typically, our clients have adequate internal marketing, salesforce and product development capabilities and budgets to sustain their positions within their marketplaces. Manufacturing, Specialized Healthcare Product Manufacturers, Financial Services, Heavy Construction, Energy and Venture Start-Up businesses are our strong suits.

RICK DILLON
Board Member & Advisor

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Our purpose is to work within your current business to “lift and launch” your product and service offerings and planning. And systematically grow the size, value and potential of your client/prospect/referral opportunities.

PAULA AARON ROSE
Chief Strategy Officer

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Your “New-Client” acquisition costs are lowered.

Metrics, budget and data management are produced exclusively for each client, using our own “best of the best metrics technology” – capturing in real time the information, market position, competitive position and best-balance of your communications budgets.

KEN ADAMS
Strategic Advisor Marketing & Sales

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Specialties:
Strategic Planning, Enterprise Sales, Marketing & Sales Strategy, Content Management, ROI Data Analytics, Google Search Ranking Optimization, Social Media, Reputation Management and Online/Mobile Advertising.

CLINDY SANDERS
Chief Technology Officer

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Identifying your competitors and evaluating their strategies to determine their strengths and weaknesses relative to those of your own product or service must be evaluated and detailed – with the specific input of your sales organization – the people who meet your clients and prospects daily.

A competitive analysis is a critical part of your company marketing plan.With this evaluation, you can establish what makes your product or service unique–and therefore what attributes you play up in order to attract your target market

AMAN SAINI
Marketing Strategist/Analytics

Evaluate your competitors by placing them in strategic groups according to how directly they compete for a share of the customer’s dollar.

For each competitor or strategic group, list their product or service, its profitability, growth pattern, marketing objectives and assumptions, current and past strategies, organizational and cost structure, strengths and weaknesses – size (in sales) of the competitor’s business.Sphere Marketer & Analytics defines and improves your business, sales and customer relationships:

AMANDEEP MAHAL
Partnership Leader